
Allegro
Stanowisko: Senior Content Development Excellence Specialist. Odpowiedzialność: strategia dystrybucji treści, rozwój materiałów marketingowych, analiza KPI. Wymagania: 3 lata doświadczenia, umiejętności analityczne, aktywność w pracy.
Your main responsibilities: Co-creating the strategy for content distribution and promotion activities in Allegro’s markets (PL,CZ, SK, HU). Contributing to the development of content marketing initiatives aligned with the company’s communication and sales objectivesPlanning and executing content marketing activities – developing and maintaining the content calendar, managing the content production processCreating and co-creating various types of marketing materials – expert articles, case studies, infographics, promotional videos and animations, e-books, industry reports, guides, etc., in cooperation with internal and external partnersDistributing and promoting content across communication channels – websites, social media, newsletters, etc., in collaboration with other teamsCollaborating with Marketing, PR, UX, Graphic Design, CRM, and other teams on communication projectsEnsuring UX and message consistency across all published materialsMonitoring performance and effectiveness – preparing reports and analyses, measuring KPIs, and recommending improvements.This is the right job for you if you have: At least 3 years of experience in a similar position, supported by proven achievementsAbility to create high-quality content in various marketing formatsPractical knowledge of digital marketing and a good understanding of SEO principlesStrong analytical skills, with the ability to draw conclusions and recommend effective actionsCreative approach to assigned tasksProactive and independent in day-to-day workExperience in project managementAttention to detail and commitment to delivering high-quality resultsExcellent organizational and time management skillsStrong communication skillsThe ability to communicate freely and effectively in English (C1). Experience in the e-commerce industry will be considered an asset.What we offer: Flexible working hours in an office first model (4/1) that depend on you and your team. Starting later or finishing earlier? No problem! Work hours keep pace with our lifestyles and can start between 7 a.m. and 10 a.m.A wide selection of fringe benefits in a cafeteria plan – you choose what you like (e.g. medical, sports or lunch packages, insurance, purchase vouchers)English classes that we pay for related to the specific nature of your jobWork in a team you can always count on – we have on board top-class specialists and experts in their areas of expertiseTeam tourism, training budget and an internal educational platform, MindUp (with training courses on work organization, means of communication, motivation to work and various technologies and substantive issues).
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| Opublikowana | około 15 godzin temu |
| Wygasa | za 4 dni |
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